The SEO landscape is constantly evolving. The search engines are getting smarter all the time and can’t be that easily fooled as before. Various updates to the website ranking algorithm of major search engines mean that many of the archaic SEO techniques don’t work anymore. Here is a look at some old SEO tactics that…
Different Types of Facebook Marketing Campaigns
Facebook has become the preferred marketing medium for small business all over the world. The reason for this is that it offers them the chance to reach a wider audience. However, there is a lot of competition between different companies for exposure on Facebook. For you to succeed in your Facebook marketing efforts, you must…
SEO Or SEM – What is Recommended?
SEM without SEO is like wearing one shoe. One can hobble along, but it’s unlikely they will ever make great strides. Can a company benefit using just SEO, yes, but it takes longer to attain their goals? SEO stands for search engine optimization. Simply put it places your site higher on the search results lists…
Social Media Marketing, Why You Need It
Social media has emerged as a very productive marketing method for both small businesses and large enterprises. It enables them to develop a personal connection with their customers and get feedback from them about their products. While there are some marketers that consider social media marketing to be a waste of money, statistics show that…
Why Are AdWords So Important?
No matter the size, all businesses have one thing in common – they want to obtain new customers and improve the status of their business. To do this, they need to continue marketing at all times. There are all kinds of different strategies to market your business nowadays. One of these is Google AdWords. Understanding…
SEO Vs. AdWords for Local Brisbane Companies
SEO Brisbane and AdWords Brisbane are the main parts of SEM, or Search Engine Marketing, and are among the most valuable tools for business owners when running digital marketing campaigns. They have similarities and differences, and there are times when you should use them separately or together, depending upon your business and marketing goals. The best thing is…
Benefits of Video Marketing
Sending a digital message is all about speed and convenience for the user. Visual media communicates with an audience in the fastest way possible and is rapidly replacing the written word in Digital Marketing. Infographics are replacing articles and videos are replacing images. Speed and convenience is the reason behind the staggering statistics of YouTube.…
Why successful local businesses still need a website.
It is surprising to many that there are thousands of successful businesses operating without a website. For many consumers it’s as if they don’t exist. Over the years as a web design company melbourne, we’ve had several discussions with small business operators who just don’t see the necessity in a web presence. They might enjoy…
Why Hire an SEO Company?
With so many resources online, why hire a professional SEO company? Why not handle it yourself? The simple answer is, it’s too easy to make mistakes and cause serious injury to your website and brand. While the concept of SEO may seem fairly straightforward, the process in developing a winning campaign with safe and effective…
Hello world!
Welcome to BCZ. This is your first post. Edit or delete it, then start blogging!